Find out what's wasting your Google Ads budget, and what I'd fix first.
I'll personally review your Google Ads account and identify the 5 issues most likely to be costing you leads or customers, including tracking, wasted searches, Quality Score, budget allocation and bidding.
Free. Reviewed by me. No sales call required.
This isn't an automated Google Ads score.
Most free account checks are generated automatically from surface-level account data. I review yours personally.
| Most "free audits" | The 5 Fixes Report | |
|---|---|---|
| Who reviews it | An algorithm, sight unseen | Me, personally |
| What you get | A generic PDF pushing more spend | Your top 5 fixes, ranked, plus what each is likely costing you |
| What's actually checked | Surface-level headline stats | Quality score, conversion tracking, search terms, budget pacing, wasted spend |
| The catch | A sales call disguised as an audit | None. Straight to your inbox, no call to unlock it |
Chartered Accountant · Co-Founder, Precision MSK Health
I'm Cal Shelton, a Chartered Accountant and business owner. After years of paying others to manage advertising for my own businesses, I built an AI-powered system that gives me direct visibility into what's happening in the account.
The Five Fixes Report is the same review I use on my own accounts, applied to yours.
Tell me a bit about you. I'll review your account myself.
Already running Google Ads? I'll review your account personally and send you the five things I'd investigate first.
No obligation. No card details. I review every submission myself and email you the report directly, usually within 24 hours. No call required to get it.
Not running Google Ads yet? Join the free Wednesday workshop instead →
client
"In the session, I sorted out conversion tracking and Google Tag Manager, and it's already helped streamline my Physio and Women's Health ad campaigns. It's a really good, useful setup for small business owners who need a helping hand that doesn't cost the earth."
Is this actually free?
Yes. No card details, no catch. I review your account personally and send you the report: no call required to get it.
What do I need to give you access to?
Nothing to start. Fill in the form and I'll review what's checkable from that. Straight after, I'll ask you for read-only access to your account (or just the Customer ID) so I can review it properly: a two-minute process, and you can say no at any point.
What happens after I submit the form?
I go through your account personally and email you the 5 Fixes Report directly, usually within 24 hours. No call needed to see what's wrong. The report is yours either way.
Do I have to book the paid setup call afterwards?
No pressure either way. The report is yours regardless. Most people would rather have it fixed properly than fix it themselves once they see what's actually wrong and what it's costing them. If that's you, book within 5 days of getting your report and your first month of maintenance is free.
I don't have a Google Ads account yet
This report is built to diagnose an existing account, so it isn't the right fit yet. Join the free Wednesday workshop instead: it covers whether Google Ads is the right channel for you and how to get started.